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><channel><title>AKIRE CO.</title> <atom:link href="http://akireco.com/site/?feed=rss2" rel="self" type="application/rss+xml" /><link>http://akireco.com/site</link> <description>AKIRE CO. - Business Consulting Firm - Building Dreams. Inspiring Leaders. - Marketing, Business Development, Technology, Training, Success Coaching</description> <lastBuildDate>Sat, 09 Oct 2010 20:42:52 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.0.1</generator> <item><title>How to Maximize Your Marketing Ads</title><link>http://akireco.com/site/?p=432</link> <comments>http://akireco.com/site/?p=432#comments</comments> <pubDate>Sat, 09 Oct 2010 20:19:06 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Articles]]></category> <category><![CDATA[News]]></category><guid isPermaLink="false">http://akireco.com/site/?p=432</guid> <description><![CDATA[by Brent Durell With the economic crunch we’re experiencing, it’s not surprising that more and more consumers are getting to be wiser these days. They are not easily swayed by fancy advertising materials or even attractive large billboards that promote all those new stuffs and products available in the market. It is not that easily [...]]]></description> <content:encoded><![CDATA[<p>by <a href="http://www.populararticles.com/index.php?page=author&amp;author_name=Brent_Durell">Brent Durell</a></p><p>With the economic crunch we’re experiencing, it’s not surprising that more and more consumers are getting to be wiser these days. They are not easily swayed by fancy advertising materials or even attractive large billboards that promote all those new stuffs and products available in the market. It is not that easily appealing anymore to the consumers because generally, they are becoming wiser where they put their hard earned cash.</p><p>The lesson to be learned here is that the consumers are now wiser and more informed. They do not get entertained right away by humorous and comedic print ads to convince them of each product’s value. On the contrary, consumers nowadays are mostly looking for surefire guarantees and promises that they are putting their hard earned cash on things that they know are great investments. This is simply because they know that they can get the returns they expect from the money they invested. And this way of thinking is definitely at work in printing services paid for by the business owners and marketers.</p><p>A business owner has to deal with the task of not only getting the most effective marketing print ads for their business; but more importantly, one has to deal with getting the most appropriate printing partner, be it an online printer or a traditional one, to work with according to the budget one has. Business owners are first and foremost, wise consumers. It goes without saying then that they would want to get the most out of their budget and resources.</p><p>Thus, getting the marketing tools they need without having to spend much of the budget is the priority for many business owners. A printing cost that is friendly on the pocket is therefore the best deal to have. The marketing budget one has should not only be enough; but sufficient to print all the marketing tools one needs at a cost one can afford, and with the results the business owner expects.</p><p>With the abundance of printing reviews found in the Internet, the task of finding an online printer is made easier. But it is still not enough. No matter how many printing reviews you read, you still need more than that to help you finally decide on a partner.</p><p>Here are easy pointers to help business owners to get the most appropriate print partner and get the results one expects within the budget one has.</p><p>1. The more copies of print materials you get printed, the lower your cost of printing. Of course, the more you order, the more discounts you get from your print provider because they can save on costs of acquiring the materials they will need to produce your print order. It also goes that the more they buy in bulk, the more discounts they get from their suppliers.</p><p>2. With more copies of your marketing tools, the more areas you can cover, which can mean more people to be attracted to your message. This would eventually result to more possible opportunities for sales.</p><p>3. There will always be a printing company that can offer you the best marketing tools at the cost you can afford. All you have to do is do more research so you can find one that suits your needs. A good printing company can always give you the discounts and printing options you need to work within your budget.</p><p>4. You can look for materials that can be alternatives to expensive ones yet still give you the quality you want.</p><p>It is really not that hard to find the most appropriate printing company for your business. The key is to shop around and do your research and you will finally find someone that you can work with for a very long time.<br /> See more relevant printing reviews &#8211; http://www.givemeareview.com/Online-Printing-Services/printplace-review.html</p><p>Source: <a href="http://www.populararticles.com/article222195.html">http://www.PopularArticles.com/article222195.html</a></p> ]]></content:encoded> <wfw:commentRss>http://akireco.com/site/?feed=rss2&amp;p=432</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Generate More Web Traffic Fast</title><link>http://akireco.com/site/?p=358</link> <comments>http://akireco.com/site/?p=358#comments</comments> <pubDate>Thu, 30 Sep 2010 13:24:52 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Articles]]></category> <category><![CDATA[News]]></category><guid isPermaLink="false">http://akireco.com/site/?p=358</guid> <description><![CDATA[by Helwert Steven One of the keys to a web traffic surge is high quality back links. These are links posted on other sites that directs visitors to your site. You can also add back links in community forums and online bulletins. Make sure that when you do this, you already know your niche. The [...]]]></description> <content:encoded><![CDATA[<p>by <a href="http://www.thefreelibrary.com/Helwert+Steven/Contributed-a2120785">Helwert Steven</a></p><p>One of the keys to a web traffic surge is high quality back links. These  are links posted on other sites that directs visitors to your site. You  can also add back links in community forums and online bulletins. Make  sure that when you do this, you already know your niche.</p><p>The higher your ranking goes, the more you will be noticed not only by  people but also by search engines as well. A high search engine ranking  can increase web traffic by a mile. Note that in doing this, you must  actually have useful content.</p><p>While this is almost always entirely free, keep in mind that you are  trying generate sales. It doesn&#8221;t take too long to post a link  somewhere, but it is better to have a solid understanding of your niche.</p><p>When you first get started online, you may be pounded with various  offers for guaranteed Web traffic; unfortunately, guaranteed Web traffic  is practically a scam. The problem with guaranteed Web traffic is that  no matter where it comes from the visitor is not expecting to land on  your website and in most cases anything like it.</p><p>Article marketing is the process of writing articles, including links to  your own website and submitting these articles to the various online  article directories. This is my favorite form of increasing website  traffic, and it is currently my number one form of website traffic  generation.</p><p>If you want to excel at generating traffic you can do so in many ways.  Some of the ways of generating traffic are more important than the  others. If you want to generate regular traffic towards your home page  you can do so by following certain steps.</p><p>In fact, you could even make it worse and possibly get your website  banned from Google, but if you follow the instructions in this article  and link to high quality Web 2.0 sites, this won&#8221;t be an issue and you  will soon notice a dramatic increase in website traffic.</p><p>Back links are links found in other websites and which direct traffic to  your own web pages. Check out any web page, and you will see plenty of  links to other web pages and other sites. These, however, are not placed  in web pages simply to make it more convenient for you to check out  other relevant sites. These back links are also a way of promoting the  site the links are directed to.</p><p>Think of expired domains as blank slates with privileges. They are blank  slates that will accommodate your completely new website. The  privilege, however, is that they are already embedded in the web system,  so to speak. These are already indexed in search engines and have been  promoted by prior domain users.</p><p>Several Internet marketing methods effectively increase web traffic. For  instance, email marketing, article marketing, video marketing, social  media marketing, search engine marketing, display advertising plus many  other ways to increase traffic to your site.</p> ]]></content:encoded> <wfw:commentRss>http://akireco.com/site/?feed=rss2&amp;p=358</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Accelerate Your Marketing in 2 days!</title><link>http://akireco.com/site/?p=232</link> <comments>http://akireco.com/site/?p=232#comments</comments> <pubDate>Sun, 29 Aug 2010 00:11:13 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Featured Client]]></category> <category><![CDATA[News]]></category> <category><![CDATA[Videos]]></category><guid isPermaLink="false">http://akireco.com/site/?p=232</guid> <description><![CDATA[AKIRE CO. is hosting its annual Marketing Boot Camp.  Marketing Boot Camp is designed to provide business leaders with the knowledge and hands-on experience needed to accelerate their marketing and increase revenue. This intense work shop will consist of a 2 day session focused on &#8230;.. Fine-tuning each participant&#8217;s marketing plan to DOUBLE their revenue [...]]]></description> <content:encoded><![CDATA[<div><embed src="http://www.spotmixer.com/listing_view_player?l=TjTg" quality="high" scale="noscale" width="320" height="240" wmode="window" allowFullScreen="true" name="ListingPlayer" salign="LT" flashvars="&#038;l=TjTg&#038;skin_id=10598" type="application/x-shockwave-flash" pluginspage="http://www.macromedia.com/go/getflashplayer"></embed></div><div></div><div></div><div>AKIRE CO. is hosting its annual Marketing Boot Camp.  Marketing Boot Camp is designed to provide business leaders with the knowledge and hands-on experience needed to accelerate their marketing and increase revenue.</div><div>This intense work shop will consist of a 2 day session focused on &#8230;..</p><ul><li>Fine-tuning each participant&#8217;s marketing plan to DOUBLE their revenue and TRIPLE their profits</li><li>Improve the participant&#8217;s business posture</li><li>Educate participant on how to increase their marketing ROI</li></ul></div><div>Each participant will return to their business with&#8230;</p><ul><li>Ready-to-Implement Marketing Plan</li><li>List of viable resources/tools to increase business exposure</li><li>Improved Mini-Marketing Presentation</li><li>Additional knowledge for continued business success</li></ul><p>Event will be hosted live in 3 different locations.</p><p><strong>Ticket Pricing:</strong></p><p><strong>General Admission (Jackson, MS): </strong>$250 (<a href="http://events.constantcontact.com/register/event?oeidk=a07e2z86fs833b1facf" target="_blank">click to register</a>)<br /> <strong>Early Bird (Jackson, MS) </strong>by September<strong> </strong>14th<strong>: </strong>$150 (<a href="http://events.constantcontact.com/register/event?oeidk=a07e2z86fs833b1facf" target="_blank">click to register</a>)</p><p><strong>General Admission (Atlanta, Georgia): </strong>$250 (<a href="http://events.constantcontact.com/register/event?oeidk=a07e2zatlr5ad39c321" target="_blank">click to register</a>))<br /> <strong>Early Bird (Atlanta, Georgia) </strong>by November 5<strong>: </strong>$150 (<a href="http://events.constantcontact.com/register/event?oeidk=a07e2zatlr5ad39c321" target="_blank">click to register</a>))</p><p><strong>General Admission (Houston, TX): </strong>$250 (<a href="http://events.constantcontact.com/register/event?oeidk=a07e2zgxvrx7b3962fe">click to register</a>)<br /> <strong>Early Bird (Houston, TX) </strong>by December 3<strong>: </strong>$150 (<a href="http://events.constantcontact.com/register/event?oeidk=a07e2zgxvrx7b3962fe">click to register</a>)</p><p><a href="http://events.akireco.com">Click here to view flier, video and get more information.</a></p></div> ]]></content:encoded> <wfw:commentRss>http://akireco.com/site/?feed=rss2&amp;p=232</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Do Your Customers Quickly Change on You?</title><link>http://akireco.com/site/?p=206</link> <comments>http://akireco.com/site/?p=206#comments</comments> <pubDate>Wed, 21 Jul 2010 04:34:49 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Articles]]></category> <category><![CDATA[News]]></category><guid isPermaLink="false">http://akireco.com/site/?p=206</guid> <description><![CDATA[by Katie Marcus I would swear that some customers seem to specifically wait until I think I know what it is that they want to change on me. People are changing all the time. Each day can yield some very different results. This is so, especially if you are not paying attention. This creates a [...]]]></description> <content:encoded><![CDATA[<p>by <a href="http://www.populararticles.com/index.php?page=author&amp;author_name=Katie_Marcus">Katie Marcus</a></p><p>I would swear that some customers seem to specifically wait until I think I know what it is that they want to change on me. People are changing all the time. Each day can yield some very different results.</p><p>This is so, especially if you are not paying attention. This creates a difficult situation between two different important parts of marketing: planning ahead and changing customers.</p><p>You simply have to plan ahead if you want your marketing to flourish. The best ad campaigns can take a lot of time to develop, and if you aren&#8217;t planning far enough in advance a single mistake might set back your entire ad campaign for months or more, harming your image and removing your presence in the marketplace. This is one of the worst case scenarios for most companies, and something to avoid if at all possible.</p><p>In order to avoid it you will need to stay on top of your marketing and get as much done well in advance. That way if things get delayed your marketing itself won&#8217;t be delayed, because you&#8217;re handling it well before it will be due.</p><p>But what do you do about your customers quickly changing on you?</p><p>The first thing you do is set up a strong system of research that keeps track of the market and any changes in it. This system needs to be designed to follow all of your current marketing along with what other companies are putting out there as well.</p><p>You have to keep track of what is being used, how it is being used, and how successful it turns out to be with your customer base. This is particularly important because if your competition puts out a new type of marketing that works wonders, you&#8217;re going to have to alter your own marketing to compensate for it.</p><p>Okay, so you have your system in place, what else can you do? The use of things like templates will give you more room to maneuver. Say you are planning to use posters. Develop a number of strong poster templates you can use that cover the basic design of the posters. Now you can alter certain key features on your poster template without having to design a completely new one. You can keep up with changes in the marketing without altering all of your marketing plans.</p><p>From poster templates to a strong level of research in the marketplace, you just have to have a marketing system in place that can adapt quickly, and that keeps close attention to everything going on around you. If you stop paying attention you might find yourself being quickly swept aside before you realize it, or find your previous research becoming dated quite fast.</p><p>Once you have the system in place all you have to do is sit back and keep it updated to be sure you never are left behind the others in your industry.</p><p>Katie Marcus writes about <a href="http://www.printplace.com/printing/poster-templates.aspx" target="_blank">poster templates</a> or <a href="http://www.printplace.com/printing/poster-printing.aspx" target="_blank">poster printing</a> for business marketing and advertising campaigns.</p><p></p><div class="source" style="padding-top: 15px;">Source: <a class="source" href="http://www.populararticles.com/article175526.html">http://www.PopularArticles.com/article175526.html</a></div> ]]></content:encoded> <wfw:commentRss>http://akireco.com/site/?feed=rss2&amp;p=206</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Make Your Business Indispensable</title><link>http://akireco.com/site/?p=190</link> <comments>http://akireco.com/site/?p=190#comments</comments> <pubDate>Tue, 20 Jul 2010 16:45:58 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[News]]></category> <category><![CDATA[Videos]]></category><guid isPermaLink="false">http://akireco.com/site/?p=190</guid> <description><![CDATA[Seth Godin explains how small-business owners can become indispensable in the new economy through originality, emotional risk and community service.]]></description> <content:encoded><![CDATA[<div><h2 id="video_title">Seth Godin explains how small-business owners can become indispensable in the new economy through originality, emotional risk and community service.</h2></div><p style="text-align: center;"><object id="flashObj" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="290" height="290" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="bgcolor" value="#FFFFFF" /><param name="flashVars" value="videoId=81815683001&amp;linkBaseURL=http%3A%2F%2Fwww.entrepreneur.com%2Fvideo%2F81815683001%2F&amp;playerID=46395688001&amp;domain=embed&amp;dynamicStreaming=true" /><param name="base" value="http://admin.brightcove.com" /><param name="seamlesstabbing" value="false" /><param name="allowFullScreen" value="true" /><param name="swLiveConnect" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://c.brightcove.com/services/viewer/federated_f9/46395688001?isVid=1" /><param name="name" value="flashObj" /><param name="flashvars" value="videoId=81815683001&amp;linkBaseURL=http%3A%2F%2Fwww.entrepreneur.com%2Fvideo%2F81815683001%2F&amp;playerID=46395688001&amp;domain=embed&amp;dynamicStreaming=true" /><param name="allowfullscreen" value="true" /><embed id="flashObj" type="application/x-shockwave-flash" width="290" height="290" src="http://c.brightcove.com/services/viewer/federated_f9/46395688001?isVid=1" allowscriptaccess="always" swliveconnect="true" allowfullscreen="true" flashvars="videoId=81815683001&amp;linkBaseURL=http%3A%2F%2Fwww.entrepreneur.com%2Fvideo%2F81815683001%2F&amp;playerID=46395688001&amp;domain=embed&amp;dynamicStreaming=true" seamlesstabbing="false" base="http://admin.brightcove.com" bgcolor="#FFFFFF" name="flashObj"></embed></object></p> ]]></content:encoded> <wfw:commentRss>http://akireco.com/site/?feed=rss2&amp;p=190</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>1 Page Web Site to Get the Job Done</title><link>http://akireco.com/site/?p=158</link> <comments>http://akireco.com/site/?p=158#comments</comments> <pubDate>Wed, 14 Jul 2010 16:26:57 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Client Portfolio]]></category> <category><![CDATA[News]]></category> <category><![CDATA[Projects]]></category><guid isPermaLink="false">http://akireco.com/site/?p=158</guid> <description><![CDATA[1 Page Web Sites Can Get the Job Done!]]></description> <content:encoded><![CDATA[<p>As the leader of a start-up entity, some times it is hard to get what you need at the quality you need without feeling that you need to acquire at least a small personal loan to get through the initials steps.</p><p>This is what one of our cost-contentious clients thought until, he spoke with one of our marketing consultants.</p><p>&#8220;Family Place Builders, Inc., a newly launched construction and remodeling business, was seeking a way to acquire an affordable custom web presence. For only $125 setup and $20/year, we were able to provide this to them. While we know that there are a variety of sites that provide free site templates and hosting of sites, this option allowed our client to have a unique professional design at a fraction of the average required investment for a web site.&#8221;</p><p>Akire MoneyMaker<br /> International Consultant &amp; Success Coach of AKIRE CO.</p><p>To view Family Place Builders, Inc. web page visit:<br /> <a href="http://www.akireco.com/cl-sites/famplace/" target="_blank">www.akireco.com/cl-sites/famplace/</a></p><p><a href="http://akireco.com/site/?p=158">Get a custom site for only $125 setup and $20/year<br /> Includes 1 Page custom design, domain configuration and hosting.<br /> Contact us: (877) 675-3615</a></p> ]]></content:encoded> <wfw:commentRss>http://akireco.com/site/?feed=rss2&amp;p=158</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>3 Rapport Building Tips To Wow Your Customers  by: Michael Lee</title><link>http://akireco.com/site/?p=106</link> <comments>http://akireco.com/site/?p=106#comments</comments> <pubDate>Mon, 05 Jul 2010 07:38:29 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[News]]></category><guid isPermaLink="false">http://akireco.com/site/?p=106</guid> <description><![CDATA[In every industry, it’s important to know how to establish rapport with customers. Whether you’re a butcher selling sirloin, a sales representative in real estate or a big-time CEO of a company, you need to connect with your customers. It’s not all that hard to do either! Read on to find out how to establish [...]]]></description> <content:encoded><![CDATA[<p>In every industry, it’s important to know how to establish rapport with  customers. Whether you’re a butcher selling sirloin, a sales  representative in real estate or a big-time CEO of a company, you need  to connect with your customers.</p><p>It’s not all that hard to do either! Read on to find out how to  establish rapport with customers!</p><blockquote><p><strong>Rapport Building Tip # 1: Remember Their Names.</strong></p><p>Remembering people’s names is very important. A lot of people may take  this for granted, but you have to admit that even you take offense when  somebody forgets your name!</p><p>While you can’t exactly memorize the name of every customer that walks  into your store, you have to at least remember the names of your regular  customers!</p><p>On the other hand, if you’re dealing with customers on the Internet,  make sure you address them by their names when you send them an email.</p></blockquote><blockquote><p><strong>Rapport Building Tip # 2: Know More About Them.</strong></p><p>An effective way on how to establish rapport with your customers is by  getting to know them.</p><p>Why do you think a lot of people like going to Starbucks? That’s because  the baristas there have good memory. Not only do they remember people’s  names (see above paragraph), they also have a knack for remembering  what people like and don’t like.</p><p>Marie, a frequent Starbucks customer, hates sweets but loves sandwiches.  Would a barista offer her a Belgian waffle or a cinnamon bun? No. The  barista would offer her one of the set sandwiches instead! By knowing  your customers, you can better shape your sales strategy to suit their  tastes.</p></blockquote><blockquote><p><strong>Rapport Building Tip # 3: Make Them Feel Special.</strong></p><p>Nothing helps you establish rapport with your customers better and  faster than special treatment. This isn’t just about remembering their  names anymore. It’s about giving them something other customers don’t  get.</p><p>This would be in the form of discounts, free memberships or even a  special giveaway! One great example of tying all three together would be  something like, “Good morning, Marie! It’s so nice to see you again! We  know you love our sandwiches so we couldn’t think of anyone else better  to sample our new crab delight sandwich! Compliments of the chef!”</p><p>By making them feel special, you encourage them to come back to your  store again and again.</p></blockquote><p>It’s quite easy to learn how to establish rapport with customers. Don’t  be intimidated by the thought of talking to people. Just think of it as  talking to a friend. Always remain pleasant, open and interested.</p> ]]></content:encoded> <wfw:commentRss>http://akireco.com/site/?feed=rss2&amp;p=106</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Featured Client: Grady Champion</title><link>http://akireco.com/site/?p=1</link> <comments>http://akireco.com/site/?p=1#comments</comments> <pubDate>Fri, 02 Jul 2010 03:49:09 +0000</pubDate> <dc:creator>admin</dc:creator> <category><![CDATA[Featured Client]]></category> <category><![CDATA[News]]></category><guid isPermaLink="false">http:/?p=1</guid> <description><![CDATA[Grady Champion featured in Jet Magazine.]]></description> <content:encoded><![CDATA[<p>Grady Champion has definitely began to make a big impression in the music industry. His years of hard work and talent are shining forth. His unique sound and style of the Mississippi blues music leaves listeners wanting more. With strong vocals, soulful harmonica playing and memorable lyrics, we are surprised that he has been kept a secret for this long.</p><p>Grady Champion&#8217;s journey to stardom leaped rapidly forward when he was awarded first place in the  2010 International Blues Contest. Grady was featured in the weekly publication JET Magazine during the week of June 25, 2010. He has performed on various TV shows to include Memphis&#8217; Fox 13 and Chicago&#8217;s ABC. Grady&#8217;s success also include the release of several albums, Mississippi&#8217;s declaration of February 25 as &#8216;Grady Champion Day&#8217; and several other accomplishments.</p><p>Grady has demonstrated what we encourage all of our clients to do &#8211; Be serious about their success.<br /> Grady did not just &#8216;talk the talk&#8217;, but he &#8216;walked the walk&#8217;.  For this reason he has accomplished his goals and continues to reach his desired achievements.</p><p>We are so proud of Grady for his perseverance and ambition to follow his  dream.<br /> We continue to support him in his endeavors.</p><p>Web Site: <a href="http://www.gradychampion.com" target="_blank">http://www.gradychampion.com</a><br /> Facebook: <a href="http://www.facebook.com/gradychampion" target="_blank">http://www.facebook.com/gradychampion</a><br /> Twitter: <a href="http://www.twitter.com/gradychampion">http://www.twitter.com/gradychampion</a><br /> For Bookings: <a href="http://gradychampion.com/contact.html" target="_blank">http://gradychampion.com/contact.html</a></p> ]]></content:encoded> <wfw:commentRss>http://akireco.com/site/?feed=rss2&amp;p=1</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel> </rss>
